Alsa Drives Commercial Success with CAYZN Tracking

Sruthi Kolukuluri

25 November 2024

News

Share

We are proud to announce that Alsa, Spain’s leading bus transportation company, has chosen our CAYZN Tracking system to enhance its pricing and revenue management strategies. The system has been successfully implemented across their entire domestic and international network.

As part of our comprehensive service offering, we are providing tailored software integration and online training to Alsa’s Revenue Management & Pricing analysts. This training covers our intuitive data visualization app and explains our advanced data-sourcing methodologies for market intelligence.

“We are honored that Alsa has opted for our CAYZN Tracking product, and we believe it will start generating returns in a very short space of time. CAYZN Tracking’s competition tracking abilities are truly sought out in the industry” says Colin Girault-Matz, CEO of Wiremind.

“With Alsa now on board, we have taken a significant step forward in supporting the global bus transportation industry, and we are keen to further develop our solutions to continue meeting the needs of this particular market.”

“Alsa brings 101 years of experience in autobus transport services, with core values aligned perfectly with our mission of driving innovation in the transportation sector.” As Héctor Martín Moreno, Director of Revenue Management at Alsa, explains: “In Wiremind, Alsa has found a partner fully in tune with the requirements of the transport industry. Its CAYZN Tracking solution will greatly support our ongoing strategic growth.”

Benefits for Alsa with CAYZN Tracking

Our Product Owner, Arthur Prager, emphasizes the unique benefits Alsa will gain: “Our solution provides the highest quality data, a modern user interface with an intuitive workflow, and our expertise in data scraping and management. Unlike other revenue management solutions, CAYZN Tracking provides real-time market transparency, offering the flexibility of establishing dynamic pricing and ensuring the right price at the right time.”

Alsa’s extensive operations span across Spain, Morocco, Portugal, Switzerland, France, and the KSA, with a fleet of more than 6,200 buses serving over 588 million passengers annually. We are excited to support their continued growth and success through our partnership.